🎤🎶 A non-coffee drinker…writes the first-ever Starbucks’ portfolio campaign.🎶

This would have been an accurate use of irony in Alanis Morissette’s song Ironic. ANYWHO. I had FUN. And this campaign for Starbucks Ready-to-Drink beverages featured Chance the Rapper — a dad, entrepreneur, and artist who’s Made Ready for whatever comes next. My favorite scene to write was Chance’s closet that has a gazillion of the exact same hat. I may or may not have watched Hey! Arnold! as a kid.

*I can no longer listen to Chance’s Let’s Go on the Run after hearing it no less than 89 million times during the edit.

Role: Associate Creative Director, Copy
Partner: Ronnie Allman - Associate Creative Director, Art
GCD: Kelson Berkus